
TRUE APPAREL
TRUE Apparel is all about Staying True to yourself, we live in a world where people are afraid to be themselves so to thine own self be True and StayTrue.
The feature edition
An amazing limited edition and unique design
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TRUE Apparel, ST14
Ring low top
Made in Italy
This low-cut sneaker features a neat design with original detailing using different materials
Authentic Italian manufacturing
Each design is meticulously constructed by a skilled network of selected Italian artisans, there are no finer hands in the field. The handcrafting and the materials, are state-of-the-art.

Permanent collection
I founded TRUE Apparel with the goal of highlighting Truth and Authenticity in one and all. StayTrue or (Be) True to Yourself a I hope we as individuals adopt as a mantra collectively. Making the world freer and more transparent place. A place to be who you are and shine authentically the way God intended us to.
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About William Cotton Jr
William Cotton Jr., is first and foremost a Man of God. Raised by loving and supportive parents who helped him become the man he is.
This foundation gave him the strength to persevere through some challenging times, which helped him stay on mission and when necessary changing course, All the while Staying True to who he is.
Cotton, as he's affectionally called by his friends, is an entrepreneur, a loyal husband, father, and a great friend.